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Have You Consider Self Publishing Books As Ebooks?

Before self publishing books became so easy, getting a book published was a major accomplishment and required selling an editor on your work. Major publishing houses still work this way, but since self publishing books has become so easy, many little people are now able to get their work out to the public as well.

One of the most affordable way to self publish books is to create an ebook. Many who are new to the publishing field are not aware of the enormous potential in ebooks and still think only in terms of self publishing books in paper that can be held. However, researchers predict that by 2020, over 50% of everything we read will be in ebook form, and 250 million people will read ebooks in this year alone.

The greatest thing about self publishing books as ebooks instead of paper copies is that is costs nothing to produce them, other than the initial Self Publishing Software that turns your text into an ebook. You don't have to pay and shipping or handling to deliver them, you never run out of inventory, and ebooks can even include hyperlinks, sound, and video, to make your book a truly interactive experience.

There are several ways to take your text and self publish books in an ebook format. One of the most popular is to use Adobe Acrobat to turn the book into a portable document format, commonly known as pdf. This software is slightly more expensive, but is your only investment.

Self publishing books in pdf format means that many people can open and read your ebook with the free Adobe Reader. You cannot transmit a virus with this type of electronic file, and you have complete control over how the book looks, including the option to embed fonts.

If you prefer to spend even less money up front, you can create an HTML document and then use a compiler to save it in an executable format that opens on the readers computer. Compilers are available for under $30. However, there is less control when self publishing books this way. A lot depends on the readers browser and what fonts they have installed.

One last thing is needed to self publish books in an ebook format. Most ebook publishers also create a book cover to use in marketing materials. Ebook cover designers specialize in creating three-dimensional covers with a shadow that look like a photo of a real printed book. Getting one of these ebook covers is essential if you are self publishing books in this format.

For more self publishing information, check out our pages about Self Publishing Presses, Self Publishing Printing, Self Publishing Software, and Self Publishing Services elsewhere on this site.

Self Publishing Books
Self Publishing Books
Today's Self Publishing Books Articles
Casino Blogging â€" A Fast Free Way To Promote Casino Affiliate Programs
Open yourself up to the profitable world of casino affiliate programs with a blog account. Start to experience income just for writing messages. Anyone can do it, why not you? You do not need a lot of internet or computer experience to sign up as a casino affiliate or start a blog account. Both are free. It will cost you absolutely no money to try it. Why wait? Free casino affiliate and blog accounts are all over the internet. For casino affiliate programs you can click over to http://biglistofcasinos.com/webmasters.htm and for a free casino oriented blog click to http://www.biglistofcasinos.com/wp-login.php to begin. Other blogs may not allow links like this, but that casino blog certainly does. Just do not clog it up with a bunch of standard text. You are more likely to get results with messages in your own words. In a blog format, an informal conversational tone is best. Avoid the usual advertising hype and you will be much more likely to attract players. Do not think that you can just dump in a bunch of copied text. Your messages must be original. Otherwise, no one is going to read them and no search engine will likely bother with them. Be sure you include your casino text links in your message. If you are new to html, the blog format is a good place to start because it has that icon that looks like a “link of a chain”. Merely type in your text, highlight the text and then click the link icon. In the popup window you enter the casino code that you were given at the casino affiliate site. You need the http portion with your code, not the image portion with the banner. It is best to write about something that you are familiar with and enjoy. Besides giving you a good source of things to write about, you tone and enthusiasm will show through in your writing. That is the key to effective blogging. You do not need any special skills or talent to write a blog. Your writing does not have to perfectly grammatically correct. Of course, words like “dese” and “dem” will not suffice either. If you have never liked writing before, you may never have had the opportunity to write about something you enjoy. There is big difference between writing a book report and writing about casino gambling. The allure of gambling and the excitement it invokes, may be just the incentive you have needed. If you have ever been to a casino, or even want to visit one, you can write about that. Write anything you want about any casino, gambling, lottery or game that you want. You are the boss, so do what you want to do! There are bloggers out there that earn enough money to do it full time. There is no reason you can not be one of them. All you have to do is start.

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How To Sell Your Books On Radio
In October 2004 when my book “Your Retirement Masterplan” (How To Books ISBN 1857039874) was published I participated in eleven 15-minute live interviews on local radio over a period of just five days. The results were highly encouraging; the book leapt from nowhere on Amazon.co.uk to position 194 out of 3123 competing titles and eventually grabbed the No.1 spot for its core keyword (retirement) where it remained for nine months. I am shortly to repeat the broadcast exercise for my newly published tome "How to Earn Money in Retirement" (How To Books ISBN 1845281128) but before doing so I am already off to a head start… Although this title does not hit the bookstores until Monday 8 May 2006 it already ranks at No.47 out of 3453 competing titles on Amazon.co.uk â€" which means of course that the book is already selling in big numbers online â€" thanks largely to the success of its predecessor and the initial boost it got from radio promotion. These promotional interviews are arranged by my publisher’s media consultancy and I do not require to visit a single studio to take part; they are all conducted over the telephone, sitting at my desk at home. So what if you self-publish your output and you don’t have a publicist to arrange radio interviews? Does that mean you are excluded? No way; I have self-published several books in the past and managed my own promotion. Wherever you live in the world you’ll find that the majority of local radio stations are banded together into a single network for cost-effectiveness. Here is what you do… 1. Identify the controlling network; 2. Visit the corporate website containing links to all subsidiaries; 3. Pick out those stations within a 500/1000 mile orbit; 4. Visit each local station website individually; 5. Scan the daily programming schedules; 6. Highlight those programs that might identify with the topic of your book; 7. Note the presenter’s name; 8. Email him/her with a well-couched request for a live interview; 9. Follow that up with an identical snail mail request; 10. Follow that up with a telephone call (you’ll get to speak to someone in authority). You know your topic inside out; speak up with confidence and you’ll get your interview; maybe not straightaway but, if you sell yourself and your project professionally, you’ll be logged into and up-and-coming slot in the station scheduling. Go for it…it’s free! I will be reporting in a subsequent article on the outcome of my latest batch of broadcasts. In truth though there is more to creating bestselling books than spieling about them on radio and if you’d like to learn how I manage to produce bestsellers consistently, visit the website featured in the resource box below. Jim Green is a bestselling author with an ever-growing string of niche non-fiction titles to his credit. http://1st-creative-writing-course.com

Jim Green is an online enthusiast and bestselling author with an ever-growing string of niche non-fiction hard copy titles to his credit. http://1st-creative-writing-course.com
The Perils And Pitfalls Of Publishing: Who Can An Author Trust?
One out of every eight people call themselves a writer, which means there are roughly 24 million people in the United States who carry that banner. Unfortunately there are charlatans and scam artists just waiting to ambush the unsuspecting author. How can a novice writer protect themselves?

Anyone can call themselves a publisher. Always remember money flows towards the author from the publisher, not the other way round.

What to look out for:

Charges the author a fee up front, to have their book accepted, considered or read. These fees are sometimes called a reading fee, intake fee or administrative fee.

Directs authors toward specific editing services or gives authors� names to these services, with the caveat that if the author hires the editing service, their book will be published. Every book needs editing. It is part of the publisher�s job to provide that editing at no cost.

Offers a contract where the author has to pay for part of the publishing costs. The acquisition editor will sometimes say that the publisher�s list is full for that season, but the author�s book has so much going for it, they would still like to publish it. However the publisher�s resources are fully committed and the author will have to share in the costs.

Some publishers offer contracts that are unfair, such as they obtain rights that should remain with the author of the work.

Some publishersďż˝ contracts contain a clause that if the author says anything negative about the publisher, there is a monetary fine.

There are also publishers who hold the rights for a lengthy time period, regardless of whether the book is still in print or selling.

The publisher doesn�t disclose they are a Publish on Demand (POD), or vanity/subsidy publisher. There is nothing wrong with an author using a subsidy/vanity publishing company as long as the author is well aware of the disadvantages. Publish on Demand books are not, as a rule, stocked by bookstores.

Some POD publishers will insist that their books are available in book stores, as a way to get around this issue. Available is not the same thing as stocked. Available only means the book can be ordered through the bookstore. Since the majority of books sold, are stocked and sold by bookstores, this situation puts a damper on sales.

What else can a writer do to check if a publisher is legitimate?

Go to the local bookstore and see if any of the publisher�s titles are stocked. Ask the manager if necessary.

Search the Internet using the publisher�s name plus the word �scam� or �complaint.�

A publisher�s website is targeted to its customers. If the website promotes the books they�ve published that�s a good sign.

If the website is focused on recruiting writers, that�s a bad sign.

Go to forums or bulletin boards that are for writers and see what the authors who have published with the publisher you�re considering have to say about their experience.

Dee Power and Brian Hill, <a href="http://www.BrianHillAndDeePower.com" title="http://www.BrianHillAndDeePower.com" target="_blank">http://www.BrianHillAndDeePower.com</a>, are the authors of "The Making of a Bestseller: Success Stories from Authors and the Editors, Agents, and Booksellers Behind Them." Their latest novel, "Over Time," is a financial thriller: A story of lost loves, found glory, and business treachery. <a href="http://www.OverTimeTheNovel.com" title="http://www.OverTimeTheNovel.com" target="_blank">http://www.OverTimeTheNovel.com</a>
Publishing Success Steps
Even if your best friend owns a top publishing company, giving you an immediate "in," this does not guarantee publishing success. First, you have to write a quality book that has a clear target audience. And your book must answer a common problem or need that audience shares. Then you have to develop a marketing plan, and stick to it for at least two years. Let's begin with the process that should commence before you write your first word. Begin by reading A LOT. Read both books you passionately love and books you can't seem to make it past page five. Then figure out what the author did in the book you loved, and what was wrong with in the book you couldn't finish. Write down these points so they are crystal clear to you. Read other people's books for inspiration and to discover what you should avoid as a writer. The next step is to plan out your book. Narrow down your subject, and then divide it into chapters. Each chapter should address a specific aspect of the problem your book is going to solve. In each chapter, break the specific aspect down into several parts. This will help your readers take in your information a bit at a time instead of overwhelming them with every bit of information clogging up the pages until they feel like they're about to go blind. It's not quite spoon-feeding the information to your readers, but it's close. The next two steps are obvious. Write your book and then revise it. And then revise it again. And perhaps again. Of course, writing is extremely hard, and writing a book can seem like an impossible task. There are many books out there that give you guidelines to help you become familiar - and even love - the process of writing and revision. Find a number of books about writing. Better yet, find a number of books about writing the specific type of book you aspire to write. These can serve as roadmaps on your writing journey. Once you've written your ebook and revised it at least twice, show it to someone else whose opinion you respect. If you're lucky enough to know a good editor, see if you have something to barter for him or her to go through your manuscript. Or join a writing group and let the other members critique your work. Then take all these ideas from other people, and revise your manuscript one last time. And then stop! Put down that pen! Get your hands off the keyboard! One of the most important steps to actually producing a book is to know when to stop writing and tinkering with it. You've finally written your ebook! Pop open the bubbly! Give yourself a night out on the town! Okay, now that this necessary celebration is out of your system, what do you do next? How to turn your ebook into Profits Ebooks are a revolutionary way to publish your book without incurring the costs of print production. All you need is a relevant and targeted subject and some inexpensive software, and you can transform your manuscript into a book. The problem, in terms of actually seeing any profits from your ebook, is that the market is overwhelmed with ebooks, and many of them are not worth the time it takes to download them. Just because the ability exists to easily produce an ebook, doesn't make it good writing. Make sure your book does not simply rehash old material. You will injure your credibility as an author by claiming to offer valuable new insights and disappointing your audience with material they've read a zillion times before. So spend enough time writing and revising your book to make sure it's of the highest quality and presents the most current information. A good book will eventually sell itself; false claims about your book will make it extremely difficult to sell any future books you may write. Assuming you have determined that you do indeed have a quality product that answers some question or need of your target audience with NEW information, how do you know how much to charge for it? Rule number 1: Set a price for your book equal to its value. An under-priced book will only give the impression that your book isn't worth very much. To figure out a fair price, estimate how much time you put into creating it and how difficult it was to transform the necessary information into understandable and engaging writing. Figure out how much your time and effort is worth, and then price it accordingly. The goal is for you to be adequately compensated for your talent, your time, and your effort. Once you've figured out a price that is high enough to convey the value of the book, but not so high as to be out of the reach of your target audience's mean budget, then it's time to offer it for sale on your website. To attract sales, you will need to develop a promotional campaign, particularly if you are an unknown author. There are multitudes of books about self-promotion that will guide you in your efforts. Choose a plan that is both creative and professional. Learn how to write a catchy yet informative press release, and send copies of your ebook to sites that specialize in ebook reviews. Learn how to write powerful sales copy, or hire someone to write it for you. This is an essential. You absolutely need excellent sales copy to sell your book. Make sure the copy includes all the reasons your target audience needs your book, and the benefits they will derive from buying it. Use graphics in your promotional materials. Beautiful graphics have the power to instantly convey the quality and value of your ebook. Graphics can also convey the amount of valuable information the book contains, and your careful attention to detail. Professional graphics sell professional books. They reassure the customer that the product is what it claims to be. Consider excerpting chapters for articles. You can offer these tidbits for free on your website as a sort of demo of your book. Include an order form for your ebook at the end of the excerpted articles. Finally, when you set-up your download link, make sure to simplify the process. It's a good idea to offer a few bonuses that make your book even more enticing to purchase, but make sure the bonuses are valuable and high quality. Too many bonuses that are basically a load of useless stuff will compromise the impression your audience has of your ebook. The goal is to convey to your audience that they are getting a quality product for a good deal. That means applying restraint, especially when it comes to adding bonus items. Too much free stuff offered diminishes your credibility. Make sure your book is a quality product. Make sure it is relevant and current. Develop an effective marketing plan that includes excellent sales copy and excerpted articles. Then offer your book for sale, and wait for your audience to discover you!

I am the owner of E-Books Download , I sell ebooks and software and templates and lots of digital downloads.... http://www.e-booksdownload.com
Write a Non-Fiction Book First to Sell More Than You Ever Dreamed!
Why do people buy non-fiction books? Most readers buy books to solve problems or help with fulfilling a need. For example, when I started speaking for a fee I went out and bought a couple of popular books about speaking. Browsing in the bookstore, I was attracted to Lilyan Wilder's book "7 Steps to Fearless Speaking" I read the back cover. I noticed she could help with 7 easy steps. I skimmed the table of contents, read a few lines and immediately liked her easy to read style. It went in my purchase basket. Because I wanted to hear from several authorities on the subject, I picked up another book by Nido R. Qubein, "How to Be a Great Communicator: In Person on Paper, and on the Podium." His cover design was white with clean lines and a personable picture of him on the front. His style of writing was not as easy to read but it still went in my purchase basket as well. Which brings us back to my original point; people buy non-fiction books to solve problems. To identify your targeted market, pinpoint a problem they have and the solution of course. Problems come in all shapes and sizes. Usually a general category problem applies to all types of markets. • Hobbies. Is your tennis game, golf game, bridge game as good as you'd like? Are you considering taking up horse-back riding? Want to improve your computer skills? What ever the case may be, your desire to improve or change your level of performance is considered the problem. • Health. The first thing you do when your doctor diagnose your cholesterol is high and you need to lose 20 pounds. You go look for a book that will walk you through step by step to lose weight or lower cholesterol. You turn to someone that has solved the problem to learn from their experience. • Mental State. Are you feeling stressful about the economy? Are you noticing unexplained physical symptoms possibly related to stress? Once again, you have a problem and you are looking for a solution in book form. Someone who has outlined easy steps or ways to de-stress in our society. • Personal Finance. Worried about lay-offs, down-sizing, retirement? Books that offer financial solutions to economic problems during shaky times are guaranteed to succeed. • Marketing. We live in a competitive society. Small business owners and managers everywhere need a growing database of customers and clients. Therefore, they seek out how to books that offers solutions on improving their advertising copy, improving their business image or their website. Each of the problem categories describes a problem and a need for a solution. The main goal of your marketing plan is to identify the problem your book solves and then present the solution. The more intense the problem and the easier you can make your solution, the more readers will seek out your book. Your task becomes to re-structure your knowledge into bite-size reader solutions. Appeal to the masses, by letting them know what's in it for them and how easy the solution is with your book. For example, let's consider the book title I mentioned earlier about speaking. The title could have been: "How to Overcome Your Fear of Speaking" instead of "7 Steps to Fearless Speaking" The latter is more appealing because it alludes to only 7 steps to my solution. Don’t put it off any longer. If you wait, you can be this time next year without fulfilling your dream of writing a successful book. You have the solution. Now write it down. While you're at use the tips above and write a book that sells well. Make it different. Make it count. Make it yours. ==================

Š Earma Brown, 11 year author helps small business owners and writers who want to write their best book now! Send any blank email to iscribe@writetowin.org for free mini-course 'Jumpstart Writing Your Book' or visit <a href="http://www.writetowin.org">Write a Book</a> for more book writing tips.
Can You Afford To Publish Your Book?
Money blinds. It's as simple as that. Aspiring authors ask about the money issue all the time, in varying forms, (How much does it cost to publish? How much will I get paid in royalties?, etc.) but they can't see beyond that issue to think about the thing that will truly decide the money question. And here it is:

What Do You Want From Your Book?

That is the real question! Once you are clear about what you want out of the publishing process, you can decide what route would be the most satisfying--and profitable--for you. When it comes right down it it, you can spend as much or as little as you want on your book. But how much are you willing to spend to get what you want?

When you aren't clear, you can make poor decisions that won't line up with your goals. For instance, many authors have a goal of making a lot of money, but they won't consider self publishing. The fact is that unless you can immediately sell on the level of an Oprah's Book Club selection or a James Patterson or a Dan Brown, it's going to take a very long time before your royalties add up to much. When you self publish you take on risk, but you stand to gain much more because you get to keep all the profits (unless your agreement with the publishing company you use is a royalties-based one).

Another strong reason to self publish: you can use your first book to build your platform for a bigger deal with a traditional publishing house in the future. Again, you can choose the self publishing deal that's right for you. A print on demand company such as Xlibris charges just $500 for a basic package where you can get your book produced and copies made as they are ordered--so no inventory. Of course, when you pay more, you get more: better design, distribution services, maybe even some marketing help.

The Traditional Road

If your dreams of authorship include larger audiences and the literary status that comes of being published by one of the many arms of Random House, Warner or Simon & Schuster, that's fine--just know that this route isn't exactly free either. No, you don't have to pay a traditional publishing house and yes, they do everything for you (design, distribution, some advertising and marketing), but these days a writer is expected to spend a little too on promoting the book. Many writers are even putting the amount they've set aside in their book proposals. If you're serious about marketing your book, you'll need to set aside at least $10,000. That amount can go as high as $30,000 depending on the amount of travel and other advertising you intend to use.

Smart Money, Dumb Money

Once you understand what you want out of your book, you'll not only know how much you're willing to spend, you'll also know better how to spend it. You can spend it smart or you can spend it dumb. Many writers spend it dumbly because they don't know what they want. If you're spending money on educating yourself about publishing, improving your writing skills, hiring a good editor or book consultant, and marketing that will help you reach your specific, targeted reader, that's all smart money. You will get more out of those dollars than if you had never spent it at all. You are investing in your writing career.

But if you spend money because someone told you this is "the only way you'll ever get this book published" (and you haven't researched any other ways), or buy advertising simply because it's where other books are advertised, or go to writer's conferences with no clear plan of what you want out of them, or pay agents "reader fees", or pay editors whose work you don't know or whose references you haven't checked, that's dumb money. You'll put those dollars out there and see little or no return.

So I guess the bad news is publishing isn't free. The good news is you have a choice as to how much you spend and where you spend it. Be an educated consumer as well as an educated--and talented--writer. You'll find that to have a book published in the way you want it published is still in the end--priceless.


? 2005 Sophfronia Scott

Author and Writing Coach Sophfronia Scott is "The Book Sistah" TM. Get her FREE REPORT, "The 5 Big Mistakes Most Writers Make When Trying to Get Published" and her FREE online writing and publishing tips at <a href="http://www.TheBookSistah.com">http://www.TheBookSistah.com</a>
Digital Poster Printing for Growing Business
With the modern complexities of life now days, it is but important to be abreast with the latest and the more effective ways of advertising and promoting your services and products to let your business grow and be wide known popular. That is why poster digital printing is recommended for a sure win advertisement for your growing business. It can be noticed that in poster digital printing the pictures, images and illustrations are clearer and sharper because of the modern way of doing it. Even the smallest detail in the poster could be understood by its viewer. Large format printing from your digital files, photo enlargement from your own slides and negatives are just some of our latest innovation to attain that effectual poster digital printing for your growing business. Poster digital printing is recommended for growing business that wants to be more known by its target customers, for their digital poster will already build good impression for their company. For the demand in continuous innovation of poster digital printing, commercial printing companies specially those that specialize in poster printing made sure that they are powered by creative team and skillful workers that conceptualizes and prints the digital posters for your growing business. Here are some of the choices in poster digital printing that you can choose from to have your goal attained for your growing business. We are offering pigment based inks for large format printing and glossy paper for heavy weight materials. Since it is not good to look at it on a matte paper for the density of black ink on it is not very high. Also, dye based inks for large printing is recommended for prints will be clearer and sharper with the use of glossy paper again. That is why if you want to have the advantages in poster printing, then it is the right time for you to try on poster digital printing afterwards access its results in your growing business. Our poster digital printing has an improved resolution that would impress your target clients and eventually would stop at your business. After all, that is the primary purpose of your poster to attract customers for your business to grow even more. It is true that poster digital printing costs a bit higher than the conventional posters that we have yet are we going to sacrifice the good quality that would ultimately draw-in customers for your growing business. More often quality really matters for it will be the first focus of the interested clients since just after the accepted invitation of the prospect clients would made their decision to go with the business or not. After all, if you will have poster digital printing it is guaranteed that your expenses will be given back to you by the customers that were hooked up and it can even be higher than that. Competitive price for your poster digital printing is what we’re offering and satisfaction guaranteed for your money spent will be regain.

With the modern complexities of life now days, it is but important to be abreast with the latest and the more effective ways of advertising and promoting your services and products to let your business grow and be wide known popular. That is why poster digital printing is recommended for a sure win advertisement for your growing business.
Article Submission are more then just content and backlinks
The Internet is known as the "Information Super Highway" and for good reason. The Internet holds a huge amount of information. This information is growing and an extraordinary speed. It is being flood with new information some of it fiction and some non-fiction. Some content is valid and useful while other content is utterly useless.

Content on the Internet has become a way to promotes ones business or services. People are creating content in hopes of building an image and creating more sales. Which is fine. If you can offer some useful information or insight on a particular subject then then benefits to the reader are great. In turn the knowledge you have shared will create a buzz about you and your business. You will be on the road to branding your name and business. Which is why the quality is so important. I have been writing content on an off the Internet since 1998. I trying my very best to put together a masterpiece every time. I tend to fall short of that from time to time but I am only human. The reason for the content is not only to share my knowledge with the reader. It is also to show that I do know my stuff. To keep my name in front of people as much as possible in hopes the see that I am capable of helping them. It also builds trust with the reader. People will get to know me through my writing. It is building a bond with them. It is this bond that will build lasting readership and sales. This brings me to my next point.

Content is now a way from people to build backlinks to their site. Using programs that generate content. These types of software hold no value. Why would you want to associates your product or service with poorly written articles. You give people who read your content a bad perception of you. They may come to your site to see what type of site you have just so they know in the future to stay away from it. Even if you were into spamming and offering those Viagra pills or other bogus get rich programs on the net, these articles will just show people how much of a fraud you really are. If people thought your service or product was bogus you could try to plead your case with well written articles.

What if you can not write well. There are plenty of services out there that can help you with content and write outstanding articles about your business. If done write articles will accomplish three major things.
1)Brand your company or name as a lead in your field and separate you from the competition.
2)Drive quality traffic to your site. Someone reading your article and the going to your site increase your chances of a sale by 55%.
3)You will also build quality one way back links to your site. Which will help increase your Google Page rank.
So the next time you think about where you should spend your advertising dollars on remember this article. A well written article will not only drive in high quality traffic but I well written article can spread like wild fire on the Internet. The life expectancy on an article of this quality can last for years on the Internet. Longer then any paid advertising you will ever do.

To submit an article visit http://www.articleuniversity.com There you can also try our article writing, submission and editing services. To get a free seo evaluation, purchase SEO services, listen to a podcast on SEO or read articles on SEO visit http://www.Mr-seo.com
Immortalize The Voice Of A Loved One. Hire A Ghostwriter.
Free the story trapped in a format indecipherable by most. Have the script rewritten into a manuscript, ready for self-publishing and self-promoting.

Imagine you’ve inherited the rights to a screenplay. You wouldn’t be alone. In fact, it’s trending -- understandable since forty thousand plus screenplays were written per year for the last twenty-five years. It was only a matter of time before they were resuscitated as last bequeaths.

Your imaginary benefactor’s eulogy glorified the dedication, the passion and the sacrifice with which words were capture to the page. Words, which in a unique style, voiced muses, meanderings and observations on life. Words which were this aspiring playwright’s most valued possession. Words which, for whatever reason, you now own!

Every writer has experienced the curse of an untold story. Haunted by one’s own ideas is aggravating enough. But to be reminded of a legacy-in-waiting at every family function is insufferable. What were once whispers of time ill-spent, have gossiped into a responsibility to the family name. ‘It’s a shame to think that the only credits her work earned were in her will’ will shadow you when all you want is more potato salad.

Whichever befits your character, a stoic answer to the call of duty or a dramatic capitulation with arms in the air, be prepared for the onset of reality. Your pen has just written promises it can’t keep. If you’re a writer, time is already rationed amongst personal projects. On the other hand, if you’re ‘narrative challenged’ (as she was) the task is a bit more foreboding.

So . . . who ‘ya gonna call? Ghostwriters!

Don’t dismiss the idea too fast. Appreciate that ghostwriting has been a guiltless yet respectable option for centuries. For as long as there have been speeches, memoirs or sequels, writing has been outsourced. The cultural handiwork of ghosts has not been limited to literature. Music and painting have a history of contributions by ghosts as well.

Does it honestly matter that ‘co-authored by’ or ‘as told to’ appears on the jacket, as long as the story is engaging? Odds are the book is better on account of it.

At the next visit to your favorite online bookstore, make a point to browse the memoirs. Much of the work has been penned on the condition of anonymity. Ask yourself these questions: ‘Do you really think as many were self-written as claimed?’ ‘Is it reasonable to assume that celebrities and sports figures whose success resulted from a lifetime of practice, were suddenly as equally adept at being proficient authors?’ Picking up a scalpel would be beyond belief, so why isn’t a pen?

In the publishing and film industries, ghostwriting is ubiquitous. The Development Editor identifies extensive revisions necessary to make a manuscript marketable. On a larger scale, teams of unnamed professional writers do the same to major Hollywood releases. A script reversed from the finished production would rarely resemble the original.

Don’t let partial notions prevent further consideration of ghostwriting when you cannot do it yourself. If a qualified writer can be found at an acceptable price, is it not worth it to break the curse and free the story?

Assuming the decision to proceed, the next step is to find one. Rather than searching ‘ghostwriter’, post the writing project on a freelance database. The first approach will list services charging $10K to $30K and the project will have to fit into their schedule. The second will return multiple bids ranging from $500 to $1000 from an international wealth of eager writers.

At these rates, your scribe will be scrambling. Consequently, even the most efficient writing can hide serious problems between the lines. It may be bland without inspiration. Characters may be stereotypical or weakly drawn. Backstory and exposition may be information dumps disrupting story flow. The style may be rift with distractions causing the reader to disengage. The potential for flaws is considerable. Therefore, expect to dedicate some time for editorial review. Lean on friends and family to critique it as if it were your own. Use a standardized critique from writing sites or an editorial filtering service.

Before posting a project description, understand the differences between a screenplay and a manuscript. Any screenplay, even one nominated by the Academy is not publishable as a novel. Few people would purchase a copy of a screenplay for a good read.

Other than the directing instructions, the story content of a screenplay is essentially a subset of a manuscript. Both have a hook, characters, dialogue, a problem, a goal, conflicts, a climax, character growth and an ending. In addition to this, the manuscript has narratives which elaborate on the setting, the backstory, the characterization, the action and the emotional depth. Without these, a screenplay is mostly dialogue. In a manuscript, dialogue typically comprises 40% to 60% of content.

Therefore, the project is basically to approach the dialogue of the screenplay like the plotting or the skeleton of the story. To this, narratives consisting of the missing elements are fleshed or layered in.

The project description also has evaluation and promotional components. It is appropriate to request a sample chapter on spec, as well as, a pitch, a synopsis, and a logline.

As the bids trickle in, the evaluation process resembles the role of an H.R. dept. Desirable skill-sets include the abilities to:

- make the author’s words jump off the page in their original voice and style rather than what they personally publish;
- experience and interest in the subject matter;
- package the concept so that an agent can sell it;
- proofread and polish their own work;
- collaborate;
- research;
and of course,
- write.

The ability to negotiate will depend totally on the number of the bids. Concerning quality, there are no guarantees at any price. One tactic, however, can hedge your investment. Try to negotiate a progressive payment agreement. Request to have performance advances released upon remittance of predetermined chapters/pages. If the writing does not meet expectations at pre-established milestones, no commitment to continue will exist.

A second tactic to enhance the caliber of writing is to fully disclose collaboration with the term ‘co-author’. With the ghost’s name on the jacket, more effort will probably be invested. The glory or celebrity given up in exchange is fleeting anyway.

Finally, offer splitting any proceeds 50/50. Few experienced writers will accept projects on spec. If a talented novice does, it may motivate writing as if it were for a bestseller.

The services of a ghostwriter is worth considering whenever a story is trapped in a screenplay and either time or ability is scarce. If the screenplay is your own, don’t leave it until the reading of your own will. Forget about naming beneficiaries because of interest once expressed in your writing. They’re family. They were just being polite. Do it yourself while you’re alive. Let them enjoy the potato salad!

Matthew Evans hosts www.changingmediums.com, a resource for playwrights interested in developing their screenplay further into a manuscript for the purposes of self publishing as a novel. Ghostwriting and freelance databases are examples of the topics discussed in more detail. Matthew reads for the editorial filtering service www.4gatekeepers.com. Copyright 2006
Self Publishing, A Miracle Of The 21st Century.
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