Producing Your Book - Self-Publishing
What are your options for producing your book? Self-publishing is not as complicated as it may seem. Producing your book on your own simply means that the author of a book chooses to publish his or her own work rather than paying a publisher to produce the work. If you decide to publish your own work you can look forward to plenty of hard work. You will certainly have the ultimate control over the book, including its layout, cover design, editing, printing and how it is sold and marketed.
However, producing your book on your own does come at a price. The author who chooses to self-publish needs to foot the entire cost of publishing the book. He or she will also pay all the costs of marketing his work. Since there is no guarantee on the money you put into your venture, this can be risky business.
Are there good reasons for producing your book yourself? Many authors choose to publish their own books because they have been rejected several times by traditional publishing houses. Other authors have been published by major houses and had bad experiences or want more control over the finished product.
Having said that producing your book doesn't always work! Some books are just poor quality and not readable by a wider audience. Those that are of better quality may fail due to poor marketing and business plans. Many authors don't realize how hard it can be to sell your own book or might run out of the money needed to see the project through.
On the plus side, producing your book can translate into benefits for the author. It is often easier to sell a small market book than to ask bigger houses to do it for you. The major publishing houses need to sell around 10 000 copies of a book to break even.
Producing book alone has one plus that is attractive to many authors. When you self-publish you are able to control the copyright to your work. You will also not have to worry about what happens if the publisher is sold or goes bankrupt. If you like the idea of producing your book alone go ahead and do it. Just make sure you have what it takes to make it work!